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Optimize Your PPC Marketing with Smart Remarketing Tactics

Optimize Your PPC Marketing with Smart Remarketing Tactics

Optimize Your PPC Marketing with Smart Remarketing Tactics

Are you looking for ways to optimize your PPC marketing? Top Marketing Agency is here to save the day. We want to get you more than just new visitors to your site. We can help you manage your reputation, your brand, and much more with our team’s diverse skill set and years of experience with online marketing for all types of businesses.

When it comes to successful PPC marketing, remarketing is vital. High bounce rates are typical when it comes to using AdWords, especially those still researching their options for solutions. A good CTA probably won’t sell them just yet, so you have to shift focus and cross-sell or “down-sell” to visitors who bounce. Give them content that answers their questions and educates them. Instead of promoting a demo for software right away, promote an e-book that can teach them, and answer the most frequently asked questions.

Retargeting like this makes visitors more likely to share information that can help you get leads, and can boost your CVR and ROI of your marketing campaigns. If you can’t sell a demo to your visitors the first time, selling it again isn’t going to convince then to try it. Give them something of value that seeks to educate them about what they’re interested in to pique their interest enough to try the demo.

Here are some more remarketing tips you can use to improve your PPC success:

  • Use dynamic targeting parameters with your ads to serve specific advertising to various demographics.
  • Name-drop relevant influencers who are well-known and well-received, and add them to your remarketing ads to add trust and social proof to your messages.
  • Try out different lead magnets and split-test items like e-books and webinars to see what gets the most conversions. Once you know what works, stick with it, and refine it to fit your audience and message.

Remember, the goal is to keep the attention of users you might otherwise lose entirely and maintain the interest of customers with valuable and relevant content. Varying up the messaging is crucial to the success of these strategies.

If you want an agency that can get you the best in PPC marketing and remarketing strategies to improve conversions and sales, the pros as Top Marketing Agency as a phone call away. For more information on our marketing services, or to get a free consultation with our experts, call us today at (888) 843-9840.

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Customer Testimonials “Top Marketing Agency”

⭐⭐⭐⭐⭐I have worked with Jeff Sherman and Top Marketing Agency for 11 years. Top Marketing Agency designed our plumbing company web site and did a truly fantastic job. I’ve gotten so much positive feedback! And, after 11 years, I’m still getting great feedback on how much people love the web site. In addition, the technical support Jeff Sherman has given me has been invaluable. If you want to work with terrific people and get the best SEO, Website Design result, go with Top Marketing Agency!!!

Ashley Jones 4 months ago g
⭐⭐⭐⭐⭐We are more than satisfied with the Top Marketing Agency Search Engine Optimization services. They have developed and Get great SEO results for our plumbing company and promoted the business very efficiently. Kudos! Keep it up! We have emerged as a reputed large scale organization and this would not have been possible without the dedication of the Top Marketing Agency team. We feel part of a network and look forward to a fruitful relationship in the years to follow.

LIBIN JOHN 4 months ago g
⭐⭐⭐⭐⭐I am very pleased with the re-design of our plumbing company website by Top Marketing Agency. It has been a while, that I did not feel connected with my previous website - it looked typical of other companies. However, Top Marketing Agency consulted with me and helped me identify a design that is personalized, warm, and easy to surf. I would highly recommend Top Marketing Agency to any business/individual for their website's needs.

Ashley Martin 5 months ago g
⭐⭐⭐⭐⭐I wanted to have my website start ranking on Google Maps. I was struggling to get the listing to even appear on the Map. I found Top Marketing Agency and contacted Jeff Sherman who guided me through the steps necessary to increase the rankings. Email communication was a little show, but the results spoke for themselves. Within 3 months my listing was on the top 3 spots and after 6 months I was the number 1 position and have been since. Very happy with the SEO work.

Prateet Sarkar 4 months ago g
⭐⭐⭐⭐⭐Top Marketing Agency is great! They make running an SEO and Social Media Marketing Campaign easy and stress-free. I always find them happy to help and fast to action any requests or changes required. I would highly recommend their service.

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⭐⭐⭐⭐⭐We have worked with Top Marketing Agency for the last two years. They have provided excellent services and have resulted in an increase in revenue in our online marketing strategy. Good team effort I must say. I would highly recommend it to all.

Drew Ford 4 months ago g
⭐⭐⭐⭐⭐It has been a pleasure working with Jeff Sherman and his creative team over the years. Their professionalism and expertise in web site development and SEO optimization have had a direct effect on our bottom line. We are greatly appreciative of the quick response to our questions and concerns and for the timely completion of projects.

Jason Ankrah 4 months ago g
⭐⭐⭐⭐⭐Top Marketing Agency has been our marketing agency for over a year now. They have provided great services and strategies for accelerating our business growth. Most importantly, they are willing and able to adapt our marketing strategy to help us succeed in our industry. Our account manager has been awesome! Thank you

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