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Are You Getting The Most Out Of Search Engine Marketing Using Google Shopping?

Are You Getting The Most Out Of Search Engine Marketing Using Google Shopping?

Remarketing ads are a great addition to a search engine marketing strategy. Shopping ads show up at the top of Google’s search results when the searcher has a high purchase intent. It can drive significant sales to your website by listing essential product details such as product name, price, offers, and shipping information. Google displays your products along with your competitors and allows visitors to comparison shop right on their search results page.

Google shopping ads are a part of Google Ads, and your site can be included on a cost per click basis. Listing your ads isn’t enough, to make sure you get the highest ROI, you must optimize your ads to get the highest clickthru rates. Additionally, you must suppress your poor performing products and ensure that your best-performing products are listed before your competitors.

Increasing Frequency & Recency

Driving traffic to your website is important, but most visitors have to visit your website a few times before feeling comfortable in making a purchase. Bringing back repeat visitors is referred to the recency and frequency.

When visitors come to your website more often, it is a sign that there is more of an interest in your products and a more likely probability that they are considering purchasing from you. By using remarketing campaigns, you can bring people back to your website over and over again.

Remarketing with Google Ads

Google Shopping ads can also be used as a part of a remarketing campaign either through the display network or Gmail campaigns. Building remarketing campaigns helps to drive visitors back to your website to purchase your products.

We create comprehensive strategies to help get your products in front of your prospective customers, remarket to them to increase the frequency and recency of visitors returning to your site, and ultimately increase sales of your products from paid search.

To learn more about our search engine marketing strategies and how the  Top Marketing Agency team can help you dominate Google Shopping ads, contact us today at (888) 843-9840.

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Customer Testimonials “Top Marketing Agency”

⭐⭐⭐⭐⭐I’ve worked with Top Marketing Agency for about 5 years- they have built and maintained many websites for clients of mine. Their communication, follow-through, and development knowledge are unbeatable.

Emmanuel Mercy 5 days ago g
⭐⭐⭐⭐⭐I came across this agency via Google. We hired Top Marketing Agency to align our social media effort to our brand alignment and she has impressed me every step of the way. Highly recommend!

Asim Khan 2 days ago g
⭐⭐⭐⭐⭐I have worked with Jeff Sherman and Top Marketing Agency for 11 years. Top Marketing Agency designed our plumbing company web site and did a truly fantastic job. I’ve gotten so much positive feedback! And, after 11 years, I’m still getting great feedback on how much people love the web site. In addition, the technical support Jeff Sherman has given me has been invaluable. If you want to work with terrific people and get the best SEO, Website Design result, go with Top Marketing Agency!!!

Ashley Jones 5 months ago g
⭐⭐⭐⭐⭐We are more than satisfied with the Top Marketing Agency Search Engine Optimization services. They have developed and Get great SEO results for our plumbing company and promoted the business very efficiently. Kudos! Keep it up! We have emerged as a reputed large scale organization and this would not have been possible without the dedication of the Top Marketing Agency team. We feel part of a network and look forward to a fruitful relationship in the years to follow.

LIBIN JOHN 5 months ago g
⭐⭐⭐⭐⭐I am very pleased with the re-design of our plumbing company website by Top Marketing Agency. It has been a while, that I did not feel connected with my previous website - it looked typical of other companies. However, Top Marketing Agency consulted with me and helped me identify a design that is personalized, warm, and easy to surf. I would highly recommend Top Marketing Agency to any business/individual for their website's needs.

Ashley Martin 5 months ago g
⭐⭐⭐⭐⭐Top Marketing Agency is great! They make running an SEO and Social Media Marketing Campaign easy and stress-free. I always find them happy to help and fast to action any requests or changes required. I would highly recommend their service.

Sam Smith 4 months ago g
⭐⭐⭐⭐⭐I wanted to have my website start ranking on Google Maps. I was struggling to get the listing to even appear on the Map. I found Top Marketing Agency and contacted Jeff Sherman who guided me through the steps necessary to increase the rankings. Email communication was a little show, but the results spoke for themselves. Within 3 months my listing was on the top 3 spots and after 6 months I was the number 1 position and have been since. Very happy with the SEO work.

Prateet Sarkar 4 months ago g
⭐⭐⭐⭐⭐We have worked with Top Marketing Agency for the last two years. They have provided excellent services and have resulted in an increase in revenue in our online marketing strategy. Good team effort I must say. I would highly recommend it to all.

Drew Ford 4 months ago g

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