Why is Reputation Management So Important for Your Business?
Reputation management¬†is more important than ever, since¬†both good¬†and bad news travel¬†just as¬†quickly online.¬† Vendasta.com has noted that star rating is the¬†prime factor consumers use to¬†evaluate a business. Opinions are formed by 88% of consumers who read up to 10 online reviews. Small business owners¬†must have numerous quality and relevant¬†reviews. Outdated reviews have less impact than current ones, and your prospective customers rely on this information before making a buying decision.
“When it comes right down to it, online reviews translate to business lost or gained for your company.”¬†Jeff Sherman, Founder of Top Marketing Agency
Reputation management services are¬†beneficial because they help¬†emphasize positive online reviews and aid in¬†tracking what is being posted online about your¬†company in real time. These services allow you be proactive¬†rather than¬†reactive. Negative online reviews can be¬†quite damaging and costly for businesses.¬†This includes not only¬†social media platforms like Facebook and Twitter, but also sites like Google Plus, Yelp and more. Tracking all these different sites¬†is very time consuming without the professional¬†assistance of a marketing agency.
Whether true or not, negative commentary can be restricted with an effective reputation management campaign.¬† There are¬†numerous advantages to hiring¬†experts to initiate this process:
- Social media intervention can substantially¬†lessen unfavorable press about your business, while¬†fostering favorable comments at the same time.
- While repairing a damaged reputation is critical,¬†reestablishing¬†a positive one¬†is just as important. Strategies can be¬†instituted across an assortment¬†of platforms for ultimate success.
- Develop¬†and¬†maintain trust with current clients and¬†future ones¬†with swift and accurate online¬†interaction that is timely, honest, cordial and authoritative.
- Immediate response allows you control of an unfavorable situation and keeps it from escalating.
Top Marketing Agency has¬†the necessary¬†experience and expertise¬†to portray your¬†business in the most positive way possible to uphold your good name and keep customers returning.¬†Phone us at (888)843-9840 to schedule a consultation to learn more about our¬†strategies for effective reputation management¬†and¬†developing a positive online forum that draws more customers and increases revenue. Our premium services are very affordable and worth the effort.