What Social Media Platforms Should I Use?

What Social Media Platforms Should I Use?

October 24, 2019
Topic: Blog

What Social Media Platforms Should I Use?If you own a business, you need to incorporate the use of social media as part of your marketing strategy in 2019. Don’t know how to go about it? We’re here to help.

Many businesses prioritize the wrong social media platforms, which is easy to do since they change so often. The specialists at Top Marketing Agency will talk with you to determine your goals and which platforms will work best for you and help you with a customized social media audit.

Is your business B2B, B2C, or both?

Facebook is a wise choice for B2C, although it sometimes works for B2B. Industries like news and information, sports, marketing, real estate, health and wellness, fashion, entertainment, e-commerce, and auto do well with Facebook and target ages 25-55+. Search engines regularly view your Facebook profile for local search results.

Twitter is also appropriate for B2C and some B2B. Businesses are focused on retail, fashion, telecom, sports, health and wellness, news and information, e-commerce, finance, and travel and hospitality. Most users are from ages 18-29 and are both women and men.

Instagram is best for B2C and covers auto, fashion, arts and crafts, beauty, event planning, travel and hospitality, food and beverage, health and wellness, e-commerce, and photography primarily for women 18-35.

Pinterest works well for B2C businesses like food and beverage, travel and hospitality, e-commerce, fashion, beauty, event planning, health and wellness, retail, arts and crafts, and home and garden. Mostly women from 18-45 utilize Pinterest.

LinkedIn is a premier outlet for B2B and B2C employment in the areas of science and technology, marketing, professional services, financial, legal, IT, health and wellness, and manufacturing industries. It focuses on men and women from ages 25-45.

Knowing which social media platforms to focus on will save you time and money. Contact Top Marketing Agency today at (888) 843-9840 to schedule a private consultation.


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I have worked with Jeff Sherman and Top Marketing Agency for 11 years. Top Marketing Agency designed our plumbing company web site and did a truly fantastic job. I’ve gotten so much positive feedback! And, after 11 years, I’m still getting great feedback on how much people love the web site. In addition, the technical support Jeff Sherman has given me has been invaluable. If you want to work with terrific people and get the best SEO, Website Design result, go with Top Marketing Agency!!!

2 weeks agog

I am very pleased with the re-design of our plumbing company website by Top Marketing Agency. It has been a while, that I did not feel connected with my previous website - it looked typical of other companies. However, Top Marketing Agency consulted with me and helped me identify a design that is personalized, warm, and easy to surf. I would highly recommend Top Marketing Agency to any business/individual for their website's needs.

3 weeks agog

We are more than satisfied with the Top Marketing Agency Search Engine Optimization services. They have developed and Get great SEO results for our plumbing company and promoted the business very efficiently. Kudos! Keep it up! We have emerged as a reputed large scale organization and this would not have been possible without the dedication of the Top Marketing Agency team. We feel part of a network and look forward to a fruitful relationship in the years to follow.

2 weeks agog

I wanted to have my website start ranking on Google Maps. I was struggling to get the listing to even appear on the Map. I found Top Marketing Agency and contacted Jeff Sherman who guided me through the steps necessary to increase the rankings. Email communication was a little show, but the results spoke for themselves. Within 3 months my listing was on the top 3 spots and after 6 months I was the number 1 position and have been since. Very happy with the SEO work.

a week agog

Top Marketing Agency is great! They make running an SEO and Social Media Marketing Campaign easy and stress-free. I always find them happy to help and fast to action any requests or changes required. I would highly recommend their service.

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