Tips that Will Help Improve Your Web Design

Tips that Will Help Improve Your Web Design

web designThe way that any website is laid out, the fonts, colors and images that are utilized, or not utilized, is typically the difference between online success (high conversion and low bounce rates) and failure (low sales and high abandonment).

To ensure that your visitors will continue on your website to find information for a long duration after landing there, it is essential to make it as easy and as obvious as possible for the desired information to be found. With a few tips for improving your web design, it is possible to encourage potential customers to stay around longer, and actually make a purchase or contact your business regarding specific services offered.

One of the first things that you need to have available and prominently displayed on your site header, is a professional and polished logo that is easy to identify and provides a clear and concise message.

The logo is a crucial part of any companies entire brand message, and should provide a snapshot of what your business is all about in a clear and direct way.

Consistency when it comes to logos is also key, and making sure that the same logo is used across all platforms will assist with instant customer brand recognition throughout all medians. Selecting to use a different logo in multiple places whether it be a Facebook account or a print ad can confuse customers and result in inconsistent branding.

Another important asset to implement on a website, is an intuitive navigation menu which is easy to find, use, and understand. The site navigation is traditionally seen on a menu bar that is located at the top of  a website. It is also essential to offer secondary navigation option, beneath the main navigation bar or on the margin, which is referred to as the sidebar.

Ample navigation options are important because if a person cannot easily find where they want to go, they will simply find a site that is easier to use.

Eliminating clutter and irrelevant information is another important task which should be completed when designing any new website. If there are too many images, large blocks of text, or if the site is just too busy, people will not be able to easily find what they are looking for, and will quickly become overwhelmed and feel defeated.

When it comes to your web design, you can’t leave conversions to chance. It is essential to create a site that will encourage visitors to stick around, and take the desired action. For assistance with your site design, contact Top Marketing Agency today at (888)843-9840 for more information.



Customer Testimonials “Top Marketing Agency”

⭐⭐⭐⭐⭐I have worked with Jeff Sherman and Top Marketing Agency for 11 years. Top Marketing Agency designed our plumbing company web site and did a truly fantastic job. I’ve gotten so much positive feedback! And, after 11 years, I’m still getting great feedback on how much people love the web site. In addition, the technical support Jeff Sherman has given me has been invaluable. If you want to work with terrific people and get the best SEO, Website Design result, go with Top Marketing Agency!!!

Ashley Jones 4 months ago g
⭐⭐⭐⭐⭐We are more than satisfied with the Top Marketing Agency Search Engine Optimization services. They have developed and Get great SEO results for our plumbing company and promoted the business very efficiently. Kudos! Keep it up! We have emerged as a reputed large scale organization and this would not have been possible without the dedication of the Top Marketing Agency team. We feel part of a network and look forward to a fruitful relationship in the years to follow.

LIBIN JOHN 4 months ago g
⭐⭐⭐⭐⭐I am very pleased with the re-design of our plumbing company website by Top Marketing Agency. It has been a while, that I did not feel connected with my previous website - it looked typical of other companies. However, Top Marketing Agency consulted with me and helped me identify a design that is personalized, warm, and easy to surf. I would highly recommend Top Marketing Agency to any business/individual for their website's needs.

Ashley Martin 5 months ago g
⭐⭐⭐⭐⭐I wanted to have my website start ranking on Google Maps. I was struggling to get the listing to even appear on the Map. I found Top Marketing Agency and contacted Jeff Sherman who guided me through the steps necessary to increase the rankings. Email communication was a little show, but the results spoke for themselves. Within 3 months my listing was on the top 3 spots and after 6 months I was the number 1 position and have been since. Very happy with the SEO work.

Prateet Sarkar 4 months ago g
⭐⭐⭐⭐⭐Top Marketing Agency is great! They make running an SEO and Social Media Marketing Campaign easy and stress-free. I always find them happy to help and fast to action any requests or changes required. I would highly recommend their service.

Sam Smith 4 months ago g
⭐⭐⭐⭐⭐We have worked with Top Marketing Agency for the last two years. They have provided excellent services and have resulted in an increase in revenue in our online marketing strategy. Good team effort I must say. I would highly recommend it to all.

Drew Ford 4 months ago g
⭐⭐⭐⭐⭐I'm super happy with your service, they have answers to all my questions. The team is creative & knows their work right. I just got my store live yesterday & all my friends & family appreciated it, opting for their SEO service soon.

Nabegha Tasneem 4 months ago g
⭐⭐⭐⭐⭐It has been a pleasure working with Jeff Sherman and his creative team over the years. Their professionalism and expertise in web site development and SEO optimization have had a direct effect on our bottom line. We are greatly appreciative of the quick response to our questions and concerns and for the timely completion of projects.

Jason Ankrah 4 months ago g

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