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The Increasingly Digital Influence of Black Friday

The Increasingly Digital Influence of Black Friday

Here is an interesting article on how consumers use the internet during the holiday season for researching what they want to purchase.  They also are looking to see if there are coupons available and where the best prices are for the products they are searching for.

There’s a reason search engine results encompassing “Black Friday” include intense survival guides: the day after Thanksgiving is notoriously known as the ultimate shopping day for deals. Last year, the number of consumers shopping on the days following Thanksgiving increased from 138 million to 152 million .

The National Retail Federation predicts a 4% year-over-year increase in store sales this season, plus a strong 12% growth in online shopping. Traditionally a day in which shoppers line up outside stores before the crack of dawn, some of that dedication to deals is transitioning to digital.

Click here to view original web page at www.business2community.com

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Tracy Dury
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Thank you for everything~ The amount of time you spent with us working on our business forecast for 2018 was so incredibly appreciated and did not go unnoticed. We really appreciate your team and what they have done for us over the years.

Kristen K
Testimonial

Great people. Great products. Great results. I have done business with Top Marketing for years and would highly recommend! -- Mike Carson

Mike Carson
Testimonial

The staff at Top Marketing Agency have been very accommodating to adhere to our strict timelines. They helped guide us in taking our next steps into a merger with another company and the best practices to follow.

Jay Wathen
Testimonial

We appreciate everything you did to help us launch our new site. It looks great and the additional ideas you had were spot on

Steve Williams
Testimonial

We are very grateful for all that you have done for us and our business. Thank you for being so patient and always looking out for us and our best interests, it means a lot to Rick and I.

Annmarie Messner
Testimonial

Very attentive to our needs and situation. Jeff and Stephanie have been great to work with throughout the process.

Christine smithson
Testimonial

Great attention to detail. You designed us a beautiful site

Laura Miller
Testimonial

We did not need a website but just contacted them about social media marketing. Since I am not really comfortable or familiar with the ins and outs they...

Marg M.
Testimonial

The whole crew at top marketing is incredibly responsive and knowledgeable. Not only did they produce a creative and artistic website, but they were always...

J Z.
Testimonial

Great job on my new website. Two other agents in my office have asked me who I used. Sounds like you may be getting some more referrals

Lacey L.
Testimonial

Jeff Sherman (owner) and everyone at Top Marketing Agency do a great job for my business. I have dealt with several SEO companies that make a lot of...

Mike C.
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