Optimizing Your PPC Marketing with Top Marketing Agency

Optimizing Your PPC Marketing with Top Marketing Agency

Optimizing Your PPC Marketing with Top Marketing Agency

Whether you’re new to the marketing game or have a seasonal e-commerce presence, you’ve probably heard of pay-per-click marketing. PPC marketing has a variety of benefits and is a great way to extend your reach in ways that other forms of marketing cannot quite satisfy. Top Marketing Agency is happy to help you optimize your PPC marketing so you can get the most out of your ad clicks.

Say you already have some pay-per-click campaigns open and want to find out what you can do to improve your analytics. It is especially vital during this process to watch your statistics like a hawk so you can see what kind of difference it makes for you. Here are some tips for getting the most out of your advertising so you can start pulling in more visitors:

Refine your landing pages

Content is critical, so be sure to modify your content and calls-to-action to align with the search queries that get people to your site. If you want to extend your reach, have different landing pages with different sets of keywords, so you’re not sending all your traffic to one page.

PPC keywords

Searches go a long way toward getting people on your site, so be sure to add keywords that are both relevant to your business as well as “negative” keywords to improve the relevancy of your campaign and reduce wasted expenses. Having both targeted keywords and non-converting terms as negative keywords can aid you in the effort to refine your niche. With effective keywords, you can better target an audience that is more likely to convert. Also, make sure to take a look at your keywords every so often, and keep an eye out for terms that are expensive but not performing as they should. If necessary, shut off those keywords and see how your results look.

Split up your ad groups

You can improve your click-through rates and your quality score if you split up your ad groups into smaller and more relevant groups. This is because targeted ad text and landing pages are more more likely to grab an audience than something that is more broad in scope.

Are you ready to bump up your marketing potency with a team of PPC marketing experts that can handle at all? Top Marketing Agency is ready to help you boost your conversion rates and sales. For more information about our marketing services, or to get your free consultation, call our team today at (888) 843-9840.


Customer Testimonials “Top Marketing Agency”

⭐⭐⭐⭐⭐I have worked with Jeff Sherman and Top Marketing Agency for 11 years. Top Marketing Agency designed our plumbing company web site and did a truly fantastic job. I’ve gotten so much positive feedback! And, after 11 years, I’m still getting great feedback on how much people love the web site. In addition, the technical support Jeff Sherman has given me has been invaluable. If you want to work with terrific people and get the best SEO, Website Design result, go with Top Marketing Agency!!!

Ashley Jones 3 months ago g
⭐⭐⭐⭐⭐I am very pleased with the re-design of our plumbing company website by Top Marketing Agency. It has been a while, that I did not feel connected with my previous website - it looked typical of other companies. However, Top Marketing Agency consulted with me and helped me identify a design that is personalized, warm, and easy to surf. I would highly recommend Top Marketing Agency to any business/individual for their website's needs.

Ashley Martin 3 months ago g
⭐⭐⭐⭐⭐We are more than satisfied with the Top Marketing Agency Search Engine Optimization services. They have developed and Get great SEO results for our plumbing company and promoted the business very efficiently. Kudos! Keep it up! We have emerged as a reputed large scale organization and this would not have been possible without the dedication of the Top Marketing Agency team. We feel part of a network and look forward to a fruitful relationship in the years to follow.

LIBIN JOHN 3 months ago g
⭐⭐⭐⭐⭐I wanted to have my website start ranking on Google Maps. I was struggling to get the listing to even appear on the Map. I found Top Marketing Agency and contacted Jeff Sherman who guided me through the steps necessary to increase the rankings. Email communication was a little show, but the results spoke for themselves. Within 3 months my listing was on the top 3 spots and after 6 months I was the number 1 position and have been since. Very happy with the SEO work.

Prateet Sarkar 3 months ago g
⭐⭐⭐⭐⭐Top Marketing Agency is great! They make running an SEO and Social Media Marketing Campaign easy and stress-free. I always find them happy to help and fast to action any requests or changes required. I would highly recommend their service.

Sam Smith 3 months ago g
⭐⭐⭐⭐⭐We have worked with Top Marketing Agency for the last two years. They have provided excellent services and have resulted in an increase in revenue in our online marketing strategy. Good team effort I must say. I would highly recommend it to all.

Drew Ford 3 months ago g
⭐⭐⭐⭐⭐It has been a pleasure working with Jeff Sherman and his creative team over the years. Their professionalism and expertise in web site development and SEO optimization have had a direct effect on our bottom line. We are greatly appreciative of the quick response to our questions and concerns and for the timely completion of projects.

Jason Ankrah 3 months ago g
⭐⭐⭐⭐⭐I'm super happy with your service, they have answers to all my questions. The team is creative & knows their work right. I just got my store live yesterday & all my friends & family appreciated it, opting for their SEO service soon.

Nabegha Tasneem 3 months ago g

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