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What were the actual Results

Detail is everything, and our experts not only overhauled the website with easy-to-navigate pages, we added a lot of content that can help potential customers make a decision. In marketing terms, making a decision to become a client, patient, or customer is known as conversion.

We are proud to say that we have improved Mcquinnn Naturopathic Medicine conversion rates by over 350 percent. Essentially, this means that a person browsing their site, after finding it in a search engine, decided to go through with making the initial consultation and call. Because of Mcquinn Natruopathic experience in the field and commitment to patient care, those new clients have stayed on.

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Our Goal

One of the main goals of the revamping of the McQuinn Naturopathy site was to grow the customer base. We’ve done just that, and now McQuinn has grown the practice by over 1,000% – an incredible number. In part, we accomplished this with informational website pages that were easy enough for a layperson to read, but interesting enough to gain a potential patient’s attention. Weekly blogs that give helpful advice for an audience of both patients and non-patients, and information pages about given topics were in part how we made this happen.

How Did We Accomplish This?

Added SEO and Inbound marketing

We updated the entire online experience to focus on meeting the needs of our target audience.

Lead Generation Focused Website

We updated the entire online experience to focus on meeting the needs of our target audience.

Complete Re-branded

From the logo to the marketing strategy and events, we updated everything to use the new messaging.

Re-envisioned Messageing

We developed a new sales message that better resonated with our patients.

Let’s Take a Look at the Site

Besides publishing pages of information, there was a lot more that went on behind the scenes in order to promote the McQuinn website. Throughout all of the pages, there is SEO (search engine optimization) built seamlessly into each page. What this means is that the practice appears near the top of search engine SERP pages, when a potential new client is researching a specific topic. This is especially true if they are looking for something local in the neighborhood of Everett and surrounding areas. Also, we improved their social media presence on the internet, which is a great way to direct potential patients to the site, where they can fill out a contact form, or receive even more information.
  • +1000%

  • +250%

  • +750%

  • -65%

  • +375%


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