Important Website Design Mistakes to Avoid
Regardless if a business has one site, or several, having a professional and clean website design is essential. This helps to attract traffic, ultimately leading to a higher level of conversions. The design chosen for a website is the first impression that a business’s customers will receive, and it is important to ensure it is a positive one.
In order to have a well-built site, there are a number of things that need to be avoided, some of which are outlined below.
Creating Large Text Blocks
This is one of the biggest mistakes made by new website designers, as well as seasoned professionals. The problem is that visitors to a site are not going to read every, single line of text, which makes large text blocks pointless. Instead, online readers scan text and if the content on a website is not laid out in an easy to read way, they will move on quickly. It is important to let visitors know what the site is all about in less than five seconds. This means creating clear and concise content in small paragraphs.
Using Contrasting Colors
To create a professional website, it is important to use colors that compliment each other and that are not overwhelming. Never choose a bright color for the background and don’t place white text on a background that is black. A general rule of thumb is that dark text on light backgrounds is always better than light on dark.
Using Fancy Fonts
While the appearance of dots and swirls in text can seem whimsical, this will actually make it difficult to read and distracting for visitors. It is crucial that it is made as easy as possible for visitors to read what is on the site by using a simple, easy to read font.
The key is to make it as easy as possible for customers to figure out what a business is all about. When the mistakes discussed here are taken into consideration when working on a website design, there is no question that the desired results will be achieved.
If you are ready to learn more about website design, contact Top Marketing Agency at (888)843-9840 today to talk with our professionals.