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Boost Your SEO With These Handy Tips

Boost Your SEO With These Handy Tips

Boost Your SEO With These Handy Tips

Getting into SEO can be challenging for many website owners, especially if you have a new business or are new to e-commerce. If you want to find out how much your site–and consequently, your business–can benefit from high-quality SEO, Top Marketing Agency can help. We have a diverse team of marketing experts with varied skill sets that can accommodate your needs.

Here are just a couple of tips that can help you get on the path to good SEO for your brand:

Keep the focus on a pleasant user experience

One of Google’s most important search ranking factors is something called RankBrain, which is a machine learning system that helps Google figure out where pages rank in search results. The user experience on individual sites determines part of this ranking. Users that click on a result that is relevant, but immediately bounce from the site, for example, can cause the site to lose its rank. Something you can do to keep people on your website and maintain a good SEO ranking for your chosen keywords is to optimize around medium tail keywords. As a result, RankBrain can automatically rank you for your chosen Search terms as well as thousands of similar terms.

Give your almost high-ranking pages a makeover

If you have pages that have more potential, it’s worth it to rewrite the content and improve it as well as you can. If you go into Google Analytics and set up specific filters, you can see how certain pages rank, evaluate those pages and figure out ways to improve them. Details, answers, statistics, examples, images, contributor quotes, and anything you can add to the content to make it more natural and more engaging can improve the rink significantly. Focus on longer-form content that naturally incorporates your keywords.

Keep your content in-depth, authoritative, and evergreen

Long-form, in-depth content about certain subjects is more likely to get a great deal of priority in Google search results, as this is the kind of material many searchers are looking for when they input queries into Google. In the past three years alone, social sharing has been cut in half because so much new content is posted daily, and private sharing in DMs is increasing. Keep your focus on crafting authoritative reference content that is useful and informative to anybody searching for it. Long-form content that is at least 2,000 words tends to outrank shorter form content, and LSI keywords that are strongly related to your post topic are likely to get your pages better rankings in search engines.

If you’re ready to boost your SEO with a marketing team that does it all, Top Marketing Agency is ready to bring you the solutions that you’ve been looking for for your brand. For more information about our services, or to schedule your free consultation, give our team a call today at (888) 439-8840.

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