Google, the world’s largest search engine, has warned website owners that making changes to their website layout can negatively affect their search engine rankings if not done correctly.
Someone asked John Mueller (Senior Search Analyst At Google) on a Google Office Hours hangout if simply changing website design or layout can …
The Social Media Marketing landscape is constantly evolving and here are some great statistics for the last year, as well as future projections for the new year.
In 2023, the social platforms will attempt to heal from last year’s external challenges and self-inflicted wounds. It won’t be easy, but as they …
You’ve set up your home services company, and things are going well. But you’re lacking one thing—you need more growth!
Whether you offer plumbing, roofing, cleaning, or another service, you already know the importance of doing an excellent job and providing a superb customer experience. But this is just the bare …
When it comes to websites and digital content, responsive design is no longer an option; it’s a necessity. What is responsive design, and why is it so important?
Have you ever visited a website on your phone or tablet and had trouble navigating your way around? Maybe the text ran off the …
Are you building out or assessing your marketing strategy? If so, you’ve heard about social media marketing. You’ve likely heard that you should be implementing a social media marketing strategy in 2020 and beyond, but what are the benefits of social media marketing?
Build Your Audience
Social media marketing is the most accessible …
There is no doubt that right now are uncertain times. It is essential when people are scared and frightened that leaders and businesses react in the right way, proactively preparing for the future. Reacting in a positive is how you stand apart from the rest.
As social distancing takes precedence, millions …
It’s a fact that email marketing has the power to improve conversion rates, but not just any emails will do. For effective email marketing, there are best practices to keep in mind. Let’s discuss how email marketing improves conversion rates and how you can use email marketing tactics in your business.
When you’re …
The coronavirus outbreak will affect all types of businesses — no organization will be immune to its impact.
Marketing and comms teams should take a leading role in supporting their organization’s response.
Create flexible response plans and continuously monitor the situation to adapt to changing conditions.
We all know that we should have …
If you’ve ever noticed eerily relevant advertisements on your phone when you’re in a specific geographic location, this isn’t by coincidence. Smart companies are tapping into hyperlocal marketing with paid ads using geofencing. This marketing method is used to target potential customers who are physically close to your local business, searching …
Email marketing funnels are an instrumental part of an email marketing strategy and help to bring visitors back to your site, increasing frequency and recency and increasing conversion rates.
When visitors visit your website, they may not make immediate purchases; they may come and view the various products and services you offer, …
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My business has worked with Top Marketing Agency for the past few years and they have been amazing. Their agency is like an extension of our company, they know what we need and they are driven to help us succeed!