Have you ever wondered why your search results are different between your laptop and your other computer devices? It’s quite common. Many factors make up the difference in Google results between different computers. Google terms this as “personalized results.”
All computers have an exclusive Mac and Local IP address. Google approximates …
To maintain high search engine rankings today, you should be meticulous about evaluating the quality of the content on your site and its usability. This includes your company reputation as a major ranking factor in SEO.
Google Quality Raters guidelines (QRG) have more influence in Google search rankings and are relevant …
As technology continues to advance in mobile marketing, Google has updated its mobile search layout to better serve users who utilize their smartphones and other hand-held devices to look up places and things wherever they happen to be. Redesign features include pagination, thumbnails, refinements, and the search box. Most changes …
While you may take advantage of social media to market your business, are you focusing broadly or locally? Trends show that localized social marketing is hotter than ever and is not being utilized enough. Social media platforms are developing new tools to help businesses in multiple locations capture audiences, authenticate …
Pay-per-click or PPC marketing is a great way to build your mailing list, elevate brand awareness, or to highlight a specific service or product – all while remaining within budgetary constraints. PPC ads draw a lot of traffic in a short amount of time, as well as creating conversions. Although …
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