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The Evolution of Social Media Marketing

Posted by | Tags: | Posted on February 16, 2013 

  Before the social media boom, marketers thought social media marketing was just another fad that would soon likely pass, something in the vein of pyramid and networking scams. But when Facebook started attracting attention from the year 2004, more and more social media marketing strategies were developed. Today, […]

Followers of Top 100 Brands on Google+ Grow 9,400%

Posted by | Tags: | Posted on February 13, 2013 

Google+ is establishing itself as the mainstream social network for top brands with a 9,400 percent increase in followers since 2011, according to a report by BrightEdge. The ‘Social Share’ report tracked social media adoption trends for the BrandZ top 100 global brands including Apple, Google, IBM, BMW, Red […]

SEO Roles of Engagement: Stimulate, Don’t Alienate!

Posted by | Tags: | Posted on February 5, 2013 

Users search in different ways based on their intent of search. In a Google age, where every query is treated like a question, we need to understand both how and where users search to allow us to connect “intent to content.” SEO & the Consumer Decision Journey Have you […]

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