To Hire In-House, or Outsource to a Marketing Agency?

Posted by | Tags: | Posted on November 10, 2017 

Digital marketing is becoming more specialized than ever, and the range of services that digital marketing covers is increasing, too, as more of our world moves online. Digital marketing now includes SEO, graphic design, web design, video, social media, reputation management, branding, messaging, email marketing, blogging, paid advertising, just to …

Our Tips for Putting a Social Media Strategy in Place for Your Business

Posted by | Tags: | Posted on November 9, 2017 

Social media is constantly evolving. Even the term social media makes it seem like one thing, but really, it is a term used to describe a number of very different platforms, each with their own unique set of etiquette, rules, limitations, and audiences. Social media includes Facebook, Twitter, LinkedIn, Pinterest, YouTube, …

Make the Most of Search Engine Optimization Techniques

Posted by | Tags: | Posted on October 18, 2017 

It is well-recognized that effective utilization of search engine optimization (SEO) techniques can elevate consumer awareness of your business and drive sales. Too many executives attempt to complete this enormous marketing task themselves. While there are successes, it is time-consuming and, unless you really know what you are doing, can potentially …

Social Marketing Works: Here’s How

Posted by | Tags: | Posted on September 30, 2017 

All business owners recognize the importance and necessity of effective marketing. Questions arise, however, when you consider what types of marketing avenues should be utilized to reap the most benefits. When you choose to take advantage of social marketing to advertise your business, you expect big results. You want more …

Why You Should Take Advantage of PPC Marketing

Posted by | Tags: | Posted on September 13, 2017 

Has your website been languishing because of few visitors and even fewer purchases? This is an excellent time to reevaluate your online marketing strategy. It may be the perfect time to institute a new technique. PPC marketing, or pay-per-click, is straightforward to initiate, delivers fast results, and is highly cost …

Why Your Company Needs Reputation Management Services

Posted by | Tags: | Posted on September 5, 2017 

Initiating and maintaining effective online reputation management includes close monitoring, recognizing and manipulating the character of your online persona and its credibility. This integral part of your marketing strategy can additionally provide you with more prospective customers and the best ways to increase awareness of your brand. Quite simply, having …

Hire a Marketing Agency To Help Your Business

Posted by | Tags: | Posted on September 1, 2017 

A marketing agency can, and should, be a huge asset to your business. Especially if you have no full time marketing staff of your own, an agency will give you access to professionals who understand everything from creating compelling copy to building web pages that will convert your web visitors …

What Is Being Said About Your Business Online?

Posted by | Tags: | Posted on August 18, 2017 

  With technology today, managing your business reputation is much more difficult to control than it has ever been before. Word-of-mouth reviews have been far outnumbered by the number of online third-party review sites and social media platforms, and star rating is now the #1 factorÂą used by consumers to judge …

How to Make Social Media Work for Your Business

Posted by | Tags: | Posted on August 2, 2017 

Not only is social media a booming business on the internet, but the use of mobile devices continues to soar. In fact, involvement in social media via mobile devices has increased consumer awareness of thousands of companies and created customers from simple viewers. Still, many companies have been slow to …

7 Important Search Engine Optimization Tips to Utilize in 2017

Posted by | Tags: | Posted on July 24, 2017 

SEO or search engine optimization continues to be a valid and profitable way to gain online viewers and increase conversions. While there were many changes instituted in 2016 that affect websites and internet crawlers, SEO trends in 2017 remain strong and should still be utilized. These 7 tips will ensure you …

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