Why You Need the Services of a Marketing Agency

Posted by | Tags: | Posted on March 17, 2017 

Building a successful business is difficult but rewarding work. It can be challenging to promote your company in the most effective way, but hiring an outside marketing agency rather than building your own in-house marketing team has tremendous benefits. Specialists in this field have the necessary expertise in engaging communication …

PPC Marketing on a Budget

Posted by | Tags: | Posted on February 28, 2017 

There are very few small companies that can afford large marketing budgets. However, you can find tremendous success by taking advantage of a focused pay-per-click or PPC marketing campaign. By determining how valuable customers are to your business you can decide how much to spend to draw them to you. …

Important Factors with WordPress Hosting Security

Posted by | Tags: | Posted on February 18, 2017 

More than half of content management systems chosen by today’s businesses utilize WordPress due to the flexibility of adjusting the source code to create¬†and maintain unique websites.¬†Because WordPress is so popular and its innate open source, this software is more prone to hacking than other closed system platforms. There are …

The Importance of Website Hosting & Server Security

Posted by | Tags: | Posted on February 1, 2017 

While it is certainly important to save money whenever possible as you run your business, there are some areas where it simply doesn’t pay to skimp on the best. One of these¬†is your web host. A hosting service should offer a good price for the most bandwith and options for …
To start 2017 with a bang, Google has launched a “mobile-first” index. What this means is that instead of Google crawling your site as a desktop user, it will now crawl it as a mobile user. This will dramatically change how your website is ranked in SERPs (Search Engine Result …

The Not-So-Obvious Benefits of Social Media for Your Business

Posted by | Tags: | Posted on January 16, 2017 

Social media in the form of Facebook, Snapchat, Instagram, Twitter and LinkedIn is an excellent source of entertainment, distraction¬†and interaction with others all over the world about any possible topic. Professionally, however, it provides great value for your business advertising dollars while increasing online exposure ten-fold. The trick is to …

Oops – Facebook Page Insights Have Been Miscalculated

Posted by | Tags: | Posted on January 12, 2017 

Earlier this month, Facebook publicly recognized that it had miscalculated the weekly and monthly organic reach in Page Insights. As a result, you may notice new figures that are generated may be substantially different than what had been seen in previous reports. While all publishers have been assured that none …

Facebook Unveils Tools to Help Users Connect With Local Businesses

Posted by | Tags: | Posted on January 10, 2017 

Small businesses will want to take a close look at their Facebook pages now that Facebook has launched a new range of features that allow users to better connect with local businesses. These new features include the ability to purchase event tickets, request quotes for services, schedule appointments, get mapped …

6 Marketing Resolutions for a Successful New Year

Posted by | Tags: | Posted on January 6, 2017 

There are many things to look forward to in the digital marketing world in the new year. ¬†We’ve put together for you the top six things we think you should be focusing on for your digital marketing strategy in 2017. Follow this advice, and you can look forward to a …
What if your customers had a better way to connect with you, where instead of calling, being placed on hold, and waiting to be transferred to the right contact or having to wait through a long list of menu options, they could simply Google your business, click an icon, and …

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